Company Rebrand

Client: Direct Associates

Channels: Web, Digital, Email, UX/UI, Branding, Video

Role: Direct Associates Creative Director and Designer

Challenge:

This Direct Associates' client needed a new website, a better registration process and better follow-up email communication.

Solution:

A new website that featured enhanced UX/UI design and a streamlined player registration process. Creative included video, testimonials and a new brand. Confirmation and welcome emails were designed and developed with Direct Associates.

Results:

These efforts increased camp registrations significantly while reducing the overall cost of site management and email deployment by 75%.

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