Branding a New Business

Client: Sollievo

Channels: Web, Direct Mail, Collateral, Branding, Print

Role: Freelance Designer

Challenge:

A newly launched business needed to build brand awareness and bring new prospects in the door.

Solution:

A Tuscan-inspired brand which included logo, stationery, collateral and signage designed to appeal to and inspire trust in customers. A direct mail postcard campaign and magazine ads were designed to drive awareness and traffic to their website.

Results:

Business has remained successful for over 10 years in the same location

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